#NoFailWhale: Tweet More, Drop Out Less – SxSWi 2012
Last year, I gave a solo talk at SxSWi where I presented data on how Twitter can be used to improve student engagement and grades. For next year, I’ve proposed a solo talk entitled #NoFailWhale: Tweet More, Drop Out Less. I’ll present brand new data on how Twitter can be used to improve understanding of course content [...]
Time spent on Facebook is related to involvement in campus activities
These findings are from my latest paper “The relationship between frequency of Facebook use, participation in Facebook activities, and student engagement“ to be published in an upcoming issue of Computers and Education. I asked students to estimate (using a few different indices) their frequency of using Facebook and what they did while on Facebook and then [...]
First semester students and sophomores spend more time on Facebook
Lately, I’ve spent quite a bit of time analyzing data we collected in the Fall of 2010. While I was conducting a completely unrelated analysis, I noticed differences in the mean time spent on Facebook by students in different classes so I thought I’d take a closer look. I ran an analysis of covariance (ANCOVA) [...]
Tweeting SSAO’s less interested in engaging in conversations
Earlier this week I was conducting background research for an article I’m writing for NASPA’s Leadership Exchange. I wanted to explore how Senior Student Affairs Officers (SSAO’s) were using Twitter and if their engagement level differed from other student affairs professionals. While exploratory, I theorized that SSAO might be more likely to engage, given that [...]
Thoughts on how tweet content is related to instructor credibility
Yesterday I received emails and tweets asking what I thought about the study reported in the Chronicle of Higher Education that examined the relationship between tweet content and student perception of instructor credibility. One of my social media (and life) rules is that I will not comment on a paper that I haven’t read. Luckily, [...]
Students spend a lot of time Facebooking, searching, and texting
Right… of course they do. But you know me, I like to have data to back up assumptions so I’m sharing some results of a recent survey I conducted on student technology use. This chart is based on data from a sample of over 2,500 college students. What was most surprising to me was the [...]




